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May 29, 2017

Cultural Differences & Cultural Diversity in International Business


FROM THEIR WEBSITE: Build your Cultural Competence, listen to interesting stories, learn about the Cultural Pitfalls and how to avoid them, get the Global Perspective here at the Culture Matters podcast on International Business & Marketing, Cultural Differences & Cultural Diversity We help you understand Cultural Differences & Diversity better by interviewing real people with real experiences. Every episode there is an interview with a prominent guest, who will tell his or her story and share international experiences. Helping you develop your cultural competence.

For me, I hate the question, "Tell us a little bit about yourself..." it's to open, and it can leave the door open to the guest rambling about things that your audience doesn't care about. Be sure to tie in WHY you brought them on the show, and start off with a relevant question that pertains to your audience.

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